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Yellow Pages continue to prove valuable in fragmented market

November 15, 2016 - advertising local search association yellow pages

Hundreds of local businesses have advertised with us for many years, and continue to do so despite some doubt around what yellow page advertising is actually worth.  But current data shows that traditional advertising still works, and the yellow pages continue to deliver strong business leads.  Take a look at this recent article, including some interesting data points, produced just last week by the Local Search Association: “Why Traditional Media Still Delivers Value in the Digital Marketplace”.